ROBUST is a reinterpretation of the design language of Bose. The uniquely slanted shape creates strong visual focus, and provides a good usability.
Designed by Seungwoo Kim
Reinterpretation of the Brand's Identity
Bose has nice design, but somehow it's monotonous and a bit old. ROBUST keeps the brand's core design value: solid, powerful image. And it added more minimal, vibrant, and dynamic feeling.
The design is simple yet strong.